Maine is an adventure to come home to. And for wild blueberries, this has been true for over 10,000 years. These hardy berries are perfectly comfortable in terrain best described as inhospitable, and weather that goes a little bit beyond that. Full of antioxidants, bursting with flavor—the resilience of wild blueberries makes them a superfood born from the wilderness of Maine, made to make your life more delicious.
Are your blueberries wild ?
For generations, Maine families have nurtured these wild berries that boast an intense blueberry taste. Ranging from tangy tartness to succulent sweetness, wild blueberries are frozen fresh and loaded with 33% more brain-health anthocyanins than ordinary blueberries. Their smaller size means twice the berries—and twice the antioxidants—in every bite. When buying blueberries, make sure to look for the little ones that pack a ton of taste.
Wild Blueberries have:
Thousands of naturally occurring diverse plants in every field combine to create a potent and complex flavor ranging from tangy tartness to succulent sweetness that ordinary blueberries can’t match.
33% more brain healthy anthocyanins and 2x the antioxidant capacity of ordinary blueberries makes wild blueberries the berry healthy bodies and brains crave.
Smaller wild blueberries offer a higher skin-to-pulp ratio; meaning less water and more antioxidant-rich pigments, more fiber, and more intense blueberry flavor per serving.
As 1 of 3 native North American fruits, wild blueberries are never planted. They grow wild in the thin glacial soils and harsh northern climate of Maine – the very same place where Mother Nature put them more than 10,000 years ago.
Harvested at the peak of Maine summer, 99% of the wild blueberry crop is frozen fresh within 24 hours ensuring all the taste and health benefits are ready for you in the frozen fruit section of the grocery store.
By propagating a select few genetically narrow varieties, growers produce a blueberry of consistent size, with a blander flavor than the naturally more complex wild flavor profile.
Like the wild ones, ordinary blueberries contain phytochemicals called flavonoids, which deliver antioxidant protection to your cells. But if you want the biggest antioxidant bang for your blueberry, go wild!
Larger uniform berries have more watery pulp, which means less antioxidant-rich pigments from the skin, less fiber and less intense flavor per serving.
Ordinary blueberries come from several highbush variety plants that are propagated and planted in many places around the world by man.
Fresh ordinary blueberries are often picked before fully ripe and shipped thousands of miles after harvest, only to wait around for weeks before hitting store shelves.
It started with glaciers and was born from the barrens—unlike ordinary blueberries, wild blueberries are not planted, they only grow wild, where Mother Nature put them. The harsh climate in Maine is what gives wild blueberries their high level of anthocyanins (the deep blue in the skin), delivering an antioxidant punch and potent blueberry taste that ordinary blueberries just can’t match.
With each harvest the story continues, as millions of little miracles ripen on the ground ready to be picked each summer. Whether raking them by hand to eat right now, or pulling them out of the freezer to enjoy throughout the year, the story of the wild blueberry belongs to each and every one of us who choose to be wild.
A superfood that was born wild
Wild blueberries are known to be one of America’s oldest indigenous crops, and when it comes to heart health and cancer prevention, healthy eating advocates say this delicious little fruit can make a big impact. Here’s why the TODAY show is wild about wild blueberries!
Impact of Wild
There’s so much to love when it comes to going wild, from supporting small family harvesters to healthy diets. Wild blueberries have been linked to cardiovascular and brain health for years—with 33% more deep purply blue anthocyanins and 2x the antioxidants of ordinary blueberries. Considering all this good comes from a native fruit maintained by generations of dedicated stewards, it makes all the sense in the world to choose wild when picking your blueberry.
Taste the Difference
Wild blueberries bring amazing flavor to every dish or drink, especially smoothies. Discover more than 100 great smoothie recipes to take your smoothie-making game to the next level—get a little wild!